In fact, back links are links that are called inbound links (IBLS) or inward links. The greater the number of back links is greater popularity of your website. Simply indicate the popularity and importance of your website. Back links are important for SEO because some search engines, especially Google, will give more credit to websites that have a number of quality back links, and consider the most relevant web sites than others in their pages results of a search query.
At first look at the links again factor why they are important in search engine optimization. In reality, these links are like a voting system and make the search engine know how much people respect the opinion. Higher level of popularity, the greater the number of backward linkages. It's like voting for you. If many people link to their websites, using the appropriate anchor text to your subject, this is taken as validation of their contents. The logic is: why do people link unless you have something valuable to offer? Precisely for this reason is considered as a measure of popularity.
Web designers and webmasters and online publishers take various types of methods, both legitimate and illegitimate to return links. It's really very sad that to get a link you need to give money to another website. For example, it would make sense if a poker site paid me to put your blog link in this web design and SEO? Buying and selling links has become so rampant that Google intends to penalize people fall into these tactics?
Now we go to what are the parameters for judging the quality of a link. The answer is a search engine considers the content of those sites to determine the quality of an inbound link. Once again the inbound links to your site come from other places and relevant, these sites have content that relates to your site after these inbound links are considered more useful and helpful to your site, because they can do really good for the popularity of your website. And this is the parameter to judge the relevance of the links on its site redesign. Ties, but on the contrary, if taken without regard and have not become irrelevant to the content of your site then this will be considered a drawback of the relevance of your site. So unrelated content is not desired. The greater the relevance of incoming links, the higher your quality.
As an example, if you have a website on the ornaments and then get back to other links of a website that contains the collection wedding ring, then it would be preferable to get a link from a site about the drug test. The most significant is that the site is linking to your website, the better the quality of links back.
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